Arilda Surridge is the founder of Wellness Counseling Inc. and a leader in trauma-informed care and behavioral health. Based in the Seattle area, she specializes in PTSD treatment and EMDR, helping individuals and couples create lasting transformation.
Her work is grounded in resilience—shaped by being raised by a single parent and strengthened through overcoming a high-risk cancer diagnosis at twenty-eight. These experiences didn’t just influence her perspective—they defined her mission. Today, she operates from a clear belief: adversity, when leveraged correctly, becomes a powerful advantage.
Arilda has expanded beyond clinical practice to build a global platform for professional growth. She leads high-level destination retreats for therapists and business owners in locations such as Bali, Panama, Costa Rica, Peru, Greece, and South Africa. These experiences combine advanced clinical training for therapists with immersive wellness experiences for both therapists and business owners. The result is renewed clarity, restored energy, and participants who return ready to lead at a higher level.
As a CEO, Arilda focuses on scalability, sustainability, and meaningful impact. She teaches clinicians and business owners how to step out of operator mode, build systems that function without them, and create businesses that support both profitability and freedom.
She is not just building a practice—she is building a movement centered on resilience, leadership, and global connection.
IN THIS EPISODE YOU'LL LEARN:
- How to transition from clinician to CEO without losing your mission.
- Why your biggest setback can become your strongest business asset.
- How to build systems that scale your impact without burning you out.
- A framework for turning your expertise into a high-value team model.
- How to drive demand through reputation
- How to lead a global business while staying present at home
- What it takes to expand into new markets when you’re already successful
about the show
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