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About the Show

Next Level CEO is a high-impact business educational series hosted by Daymond John, designed to spotlight the world’s most elite and insightful entrepreneurs.

In each episode, Daymond’s handpicked expert CEOs, founders, and industry leaders who’ve built powerful brands, scaled successfully, and led with vision, share their story and expertise. From disruptive startups to billion-dollar empires, Next Level CEO gives viewers a front-row seat to the real strategies, mindset shifts, and leadership moves behind business excellence.

This is what works.

It’s a rare look inside the minds of those who’ve actually built something that lasts.

Whether you’re an entrepreneur looking to grow, a business owner ready to level up, or a leader who’s hungry to learn from the best, Next Level CEO delivers the playbook from those who’ve already won.

IN THIS EPISODE YOU'LL LEARN:

  • Community is the foundation, protection, purpose, and possibility all start there.
  • ​Representation in sports isn’t just about play, it’s about identity, access, and legacy.
  • ​Leadership begins with listening, true impact comes from understanding, not just directing.
  • Resilience is inherited, watching loved ones endure teaches us how to lead with heart.
  • Presence matters, those who show up consistently leave the deepest marks.
  • Upward mobility shouldn’t require leaving your roots, real success circles back.
  • Vision is one thing, building systems that outlast you is another.

ABOUT

Bookie Gates

Bookie Gates is a visionary leader, community builder, and founder of Baseball Beyond Borders, a nationally recognized organization using sport as a vehicle for equity, education, and empowerment. Born and raised in Seattle’s Central District, he turned his lived experience into a movement that uplifts youth of color through mentorship, cultural pride, and access to opportunity. As CEO of Local Transports, Bookie leads with heart and purpose, blending strategy with service. Across every arena, his mission remains the same: to build legacy, shift systems, and create pathways where the next generation can rise and lead with purpose.

ABOUT HOST

Daymond John

Daymond John is a world-renowned entrepreneur, investor, branding expert, and television personality.

Best known as the founder and CEO of FUBU, a global fashion brand that has generated over $6 billion in sales, Daymond has become a household name through his role as an original Shark on ABC's hit show Shark Tank.

Raised in Queens, New York, Daymond turned a $40 budget and home-sewn hats into one of the most iconic clothing lines in urban fashion history. But beyond FUBU, his influence spans industries—from fashion and finance to technology and education.

As a bestselling author and the founder of The Shark Group, a premier branding and consulting firm, Daymond has helped thousands of entrepreneurs launch and grow their businesses. He's also a Presidential Ambassador for Global Entrepreneurship, appointed by President Obama.

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Terms & Conditions / Disclaimer 

IMPORTANT: Earnings and Legal Disclaimers
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All results stated above are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). Any of my strategies and case studies are only estimates of what is possible. There is no assurance you’ll do as well or even close to as well as I have done or other clients. Results are based on many factors including luck, hard work, effort and years of hard work. We have no way of knowing how well you will do, as we do not know you, your background, your business model, or your work ethic etc. Therefore, we do not guarantee or imply that you will get better results or earn more money, that you will do as well, especially if the techniques are never implemented. If you rely upon our figures; you must accept the risk of not doing as well as we are a large established business developer over many years of research and work.

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