Joy Nahmani

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Joy N is the Founder and CEO of Beauty Finds, one of the largest and most recognized beauty-focused live shopping businesses in the United States. Through innovative live-commerce strategies across multiple platforms, Joy has built a multi-million-dollar operation that reaches hundreds of thousands of consumers and ships hundreds of thousands of beauty products annually. Under her leadership, Beauty Finds has become known for transforming the way beauty products are discovered and purchased online through highly engaging live shopping experiences.

A pioneer in the rapidly growing live-selling industry, Joy has helped shape the future of social commerce by combining entertainment, education, and retail at scale. Her expertise in audience engagement, inventory management, and live sales operations has earned her recognition throughout the e-commerce and beauty industries. As an entrepreneur, speaker, and industry leader, Joy continues to inspire businesses and sellers nationwide by demonstrating how live commerce can drive growth, build communities, and redefine modern retail.

IN THIS EPISODE YOU'LL LEARN:

  • How to build a thriving live-selling business starting with limited capital and resources.
  • Why taking action before feeling fully prepared creates momentum and accelerates business growth.
  • That consistency is the foundation for building trust, loyal audiences, and long-term success.
  • How entertainment-driven live streams can outperform product-focused sales presentations.
  • Why building an engaged community is more valuable than simply growing a customer list.
  • That studying every live stream reveals opportunities to improve engagement and increase sales.
  • How to create authentic live-shopping experiences that keep customers returning again and again.
  • Why adapting quickly to audience behavior gives live sellers a lasting competitive advantage.
  • That innovation and persistence can position entrepreneurs as pioneers in emerging industries.
  • How to turn passion for beauty into a scalable, multi-million-dollar live-commerce business.

about the show

Next Level CEO is a high-impact business educational series hosted by Daymond John, designed to spotlight the world’s most elite and insightful entrepreneurs.

In each episode, Daymond’s handpicked expert CEOs, founders, and industry leaders who’ve built powerful brands, scaled successfully, and led with vision, share their story and expertise. From disruptive startups to billion-dollar empires, Next Level CEO gives viewers a front-row seat to the real strategies, mindset shifts, and leadership moves behind business excellence.

This is what works.

It’s a rare look inside the minds of those who’ve actually built something that lasts.

Whether you’re an entrepreneur looking to grow, a business owner ready to level up, or a leader who’s hungry to learn from the best, Next Level CEO delivers the playbook from those who’ve already won.

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